Two months later and one speech at Business of Software 2009 still sticks in my mind (actually, several do, but I’m only focusing on one today). Kathy Sierra asked us whether we’d rather people say we have a good A) product, B) service or C) company. Don’t cheat – have a think about this for a second…
Gaming
18
Jan 10
Playing for nothing?
Even if you don’t venture into casinos often, anyone can understand the thrill of winning when you see your number come up on a Roulette wheel… or the excitement when the dealer busts at the Blackjack table and chips move your way. But what happens when you take money out of the equation? What is there to be excited about and why do people play at Free To Play (F2P) casinos?
11
Jan 10
When spam wins
Whether you like it or not, Farmville was the top game on Facebook for 2009. And its success is being attributed, not to a desire for sustainable agricultural growth, but to sticky games and an impressively large and seemingly growing advertising budget. Zynga, the game’s creators, are known for their aggressive use of Facebook’s marketing channels – whether it’s in the players interests or not.